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Central Minnesota Orthodontics

Brace Yourself for Fun

When Central Minnesota Orthodontics sought to rebrand, it hired us to conduct research with employees, patients and doctors. We looked at everything from the in-office experience to advertising. We created a tagline, “Fun Atmosphere, Serious Results,” and a logo, which is a whimsical representation of a nautilus shell – highly symbolic for the practice because its proportions are in perfect accordance with the golden proportion – just as Central Minnesota Orthodontics creates beautiful smiles.

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